What is SEO and Why It Matters
SEO, or Search Engine Optimization, is a powerful but often overlooked aspect of digital marketing, especially in Kenya and across Africa.
Picture this: I recently attended an event called The E-commerce Day Africa. During the event, a speaker posed a question to the audience, which included about 200 people.
He asked, “How many of you use SEO as a marketing strategy for your business?” To my surprise, only a handful of hands went up.
So, what does this tell us? It highlights a golden opportunity for businesses to tap into the potential of SEO.
But before we delve further, let’s break it down.
SEO is all about continually enhancing your website’s user-friendliness, overall experience, and credibility on search engines.
SEO has 3 major types and one very crucial concept known as E-E-A-T.
How Long Does it Take To Learn SEO?
In a nutshell, learning SEO is a never-ending journey. Why, you ask? Because Google and the entire search landscape are in a constant state of flux.
However, you can’t keep up with these ever-changing trends without first grasping the basics of SEO.
From being a novice to reaching a semi-pro level, it typically takes around 12 months to get a solid understanding of SEO. This period allows you to put your newfound knowledge to the test, analyze websites, and more.
Now, here’s the kicker: our SEO course can get you up to speed in approximately 2 weeks, but it’s entirely self-paced, so you can take as much time as you need.
Do you need any prior qualifications to learn SEO?
Nope, you don’t need any fancy degrees or qualifications. The key is to be genuinely enthusiastic about understanding how search engines operate and how to make users happy. If you’ve got that passion, you’re good to go!
How Much is SEO?
The cost varies depending on the institution or company offering the course. At Jeder Agency, our SEO course is priced at just Ksh 3,900.
And here’s the cherry on top: we’re so confident in our product that we offer a 48-hour money-back guarantee.
Why Choose Jeder Agency?
We’ve been in the SEO game for nearly 6 years, and we’ve collaborated with companies from diverse industries, both locally and internationally.
Drawing from our wealth of experience, we’ve designed a course that distills our knowledge, including our wins and losses, to help budding SEO enthusiasts fast-track their learning journey.
Plus, we practice what we preach. Simply search “SEO in Kenya” or “SEO companies in Kenya,” and you’ll find us among the top results on Google. That speaks volumes about our expertise.
Do You Get Certified or Get a Certificate At The End of The Course?
Absolutely! We provide you with a certificate upon completing our course. However, it’s important to note that we’re not an accredited institution.
So, while you can’t use our certificate as proof of learning from an accredited school, remember that in the world of SEO, it’s all about what you can do.
Consider the certificate we offer as a pat on your own back for taking the bold step into the exciting world of SEO.
