Introduction
If you are reading this article, you are probably a business owner or a beginner SEO professional.
For any website to be successful, one has to ensure it is well optimized.
We have, however, moved away from the generic way of optimizing websites. With AI, things have changed.
It is important to note that AI will not replace SEO or SEO professionals. Quite the opposite.
AI has changed how websites are optimized because it has changed how users are fed with information.
Related: Search Generative Experience (SGE) rolled out to more than 120 countries, including Kenya
Take a look at the two images below. Image A shows how the search engine results page (SERP) used to look like pre artificail intelligence while image B shows how the SERP looks like now.
Can you implement SEO on your own?
The answer is YES.
However, if you are not an SEO professional, I would advise you to get one.
Here are a few reasons why:
- SEO requires a lot of time. If you are a business owner with no SEO experience, you will spread yourself thin and not give the site the time it needs
- SEO is an ever evolving field. Therefore, you need to be ever reading and alert on new developments.
- An SEO professional will always have the edge because of experience. There are things that they can pick out much faster than you who is not an SEO professional.
So, What's Next?
If you would still want to implement SEO on your own, then you would need to learn how it all works.
At Jeder Agency, we have curated a full SEO course for beginners.
This SEO course is designed to immerse you into the world of Search Engine Optimization and guide you into how you can move your website from the pits of Google to the first page of the SERP.
